Lloyds Bank - Pre Roll Content

Agency: Y&R

I was the agency producer for a series of three YouTube preroll adverts aimed at promoting Lloyds’ home insurance offering.

The concept of the videos was centered around the bank's ability to help claimants return to normal as quickly as possible.

Each video highlighted a different scenario in which a homeowner might need to make a claim on their insurance and demonstrated how Lloyds Bank's home insurance offering could provide peace of mind during difficult times.