Agency: PRISM

As part of the launch of Aston Martin’s rebirth of the Superleggera we took the new DBS for a spin in the Californian desert. 

Nicknamed “the brute in a suit” we shot the car against rugged American terrain to highlight its athleticism and power. 

The content we shot was used by a host of international broadcasters, playing out on CNN as well as other online media and PR.